Copyright (c) 2007 Synovate. All rights reserved. http://www.synovate.com/current/news/rss/rss.xml News from the global market research company driven by curiosity en-us Thursday, 29 Nov 2007, 9:00:00 EST 5 144113 http://www.synovate.com/current/news/rss/rss.xml http://www.synovate.com/img/logo.rss.gif http://mailmonitor.synovate.com/news.asp?txtTarYr=2009&txtDate=11/12/2009 NEW YORK – US credit card balances increased to $8,083 in Q3 2009 from $7,489 in Q2 2009 according to Mail Monitor, the credit card direct mail tracking service from global market research company Synovate. Thursday, 12 Nov 2009 http://mailmonitor.synovate.com/news.asp?txtTarYr=2009&txtDate=11/12/2009 http://mailmonitor.synovate.com/news.asp?txtTarYr=2009&txtDate=08/04/2009 NEW YORK – Credit card offers are showing signs of life. After a significant pullback in credit card solicitations sent to US households, issuers are releasing the pause button and starting to send more offers according to Mail Monitor, the direct mail tracking service from global market research firm Synovate. Tuesday, 04 Aug 2009 http://mailmonitor.synovate.com/news.asp?txtTarYr=2009&txtDate=08/04/2009 http://mailmonitor.synovate.com/news.asp?txtTarYr=2009&txtDate=05/21/2009 NEW YORK – US households are receiving far fewer offers for credit cards these days and, increasingly, the offers they do receive are for cards carrying an annual fee according to Mail Monitor, the direct mail tracking service from Synovate. Thursday, 21 May 2009 http://mailmonitor.synovate.com/news.asp?txtTarYr=2009&txtDate=05/21/2009 http://mailmonitor.synovate.com/news.asp?txtTarYr=2009&txtDate=01/30/2009 NEW YORK – US households received 3.8 billion offers for new cards during 2008 according to Mail Monitor, the credit card direct mail tracking service from global market research company Synovate. This represents a 27% decrease, or 1.4 billion fewer offers mailed in 2008, from the 5.2 billion offers consumers received in 2007. Friday, 30 Jan 2009 http://mailmonitor.synovate.com/news.asp?txtTarYr=2009&txtDate=01/30/2009 http://mailmonitor.synovate.com/news.asp?txtTarYr=2008&txtDate=11/10/2008 NEW YORK – US households will have received approximately 4.2 billion offers for new credit cards during all of 2008 according to Mail Monitor, the credit card direct mail tracking service from global market research company Synovate. Monday, 10 Nov 2008 http://mailmonitor.synovate.com/news.asp?txtTarYr=2008&txtDate=11/10/2008 http://mailmonitor.synovate.com/news.asp?txtTarYr=2008&txtDate=08/11/2008 NEW YORK – Credit card mail volume declined again in 2nd quarter 2008 as issuers continue to cut back due to ongoing concerns about the economy. Quarterly mail volume was the lowest seen since 4th quarter 2003 according to Mail Monitor, the direct mail tracking service from global market research firm Synovate. Monday, 11 Aug 2008 http://mailmonitor.synovate.com/news.asp?txtTarYr=2008&txtDate=08/11/2008 http://mailmonitor.synovate.com/news.asp?txtTarYr=2008&txtDate=05/28/2008 NEW YORK – Credit card mail volume declined significantly in 1st quarter 2008 as issuers continued to cut back offers due to ongoing concerns about the economy. Quarterly mail volume was the lowest seen since 4th quarter 2003 according to Mail Monitor, the direct mail tracking service from global market research firm Synovate. Wednesday, 28 May 2008, 14:00:00 EST http://mailmonitor.synovate.com/news.asp?txtTarYr=2008&txtDate=05/28/2008 http://mailmonitor.synovate.com/news.asp?txtTarYr=2008&txtDate=02/06/2008 NEW YORK – Credit card mail volume declined in 4th quarter 2007 as issuers, straining from fall-out due to the mortgage crises and concerned about an uncertain economy, cut back on direct marketing activity according to Mail Monitor, the direct mail tracking service from Synovate. Wednesday, 06 Feb 2008, 9:00:00 EST http://mailmonitor.synovate.com/news.asp?txtTarYr=2008&txtDate=02/06/2008 http://mailmonitor.synovate.com/news.asp?txtTarYr=2008&txtDate=01/17/2008 Mail Monitor, the industry standard for tracking credit card direct mail volume and response rates, is celebrating its 20th anniversary this year. The service was set up by Synovate in the 4th quarter of 1988 and has been a source of competitive information to the credit card industry ever since. Thursday, 17 Jan 2008, 9:00:00 EST http://mailmonitor.synovate.com/news.asp?txtTarYr=2008&txtDate=01/17/2008 http://mailmonitor.synovate.com/news.asp?txtTarYr=2007&txtDate=12/14/2007 NEW YORK – Terms for new credit cards have improved in response to the cut in the Prime Rate according to the latest data from Mail Monitor, the direct mail tracking service from global market research company Synovate. Friday, 14 Dec 2007, 9:00:00 EST http://mailmonitor.synovate.com/news.asp?txtTarYr=2007&txtDate=12/14/2007 http://mailmonitor.synovate.com/news.asp?txtTarYr=2007&txtDate=11/28/2007 NEW YORK – Credit card mail volume remained stable during 3rd quarter 2007 as issuers continued mailing credit offers to high risk households according to Mail Monitor, the direct mail tracking service from global market research company Synovate. Thursday, 29 Nov 2007, 9:00:00 EST http://mailmonitor.synovate.com/news.asp?txtTarYr=2007&txtDate=11/28/2007 http://mailmonitor.synovate.com/news.asp?txtTarYr=2007&txtDate=10/12/2007 NEW YORK - US households will receive approximately 5.3 billion offers for new credit cards during 2007 according to Mail Monitor, the credit card direct mail tracking service from global market research company Synovate. Friday, 12 Oct 2007, 9:00:00 EST http://mailmonitor.synovate.com/news.asp?txtTarYr=2007&txtDate=10/12/2007 http://mailmonitor.synovate.com/news.asp?txtTarYr=2007&txtDate=09/25/2007 NEW YORK – As high interest rates and the sub-prime mortgage crises continue to put a squeeze on the economy, US consumers are increasingly turning to credit cards to bail them out, according to Mail Monitor, the credit card direct mail tracking service from global market research company Synovate. Tuesday, 25 Sep 2007, 9:43:00 EST http://mailmonitor.synovate.com/news.asp?txtTarYr=2007&txtDate=09/25/2007 http://mailmonitor.synovate.com/news.asp?txtTarYr=2007&txtDate=08/06/2007 NEW YORK – Andrew Davidson has been re-appointed Vice President of Competitive Tracking Services for Synovate’s Financial Services group in the US. Davidson transferred back into the role from his previous position at Synovate, in which he oversaw domestic and international custom market research projects for clients in the Financial Services industry. Monday, 06 Aug 2007 http://mailmonitor.synovate.com/news.asp?txtTarYr=2007&txtDate=08/06/2007 http://mailmonitor.synovate.com/news.asp?txtTarYr=2006&txtDate=04/01/2006 Over six billion credit card offers were mailed to U.S. consumers in 2005, according to Mail Monitor, the direct mail offer tracking service from global market research firm Synovate. Saturday, 01 Apr 2006 http://mailmonitor.synovate.com/news.asp?txtTarYr=2006&txtDate=04/01/2006 http://mailmonitor.synovate.com/news.asp?txtTarYr=2005&txtDate=07/01/2005 Tarrytown N.Y. - The 1.4 billion credit card offers mailed in the 1^st quarter of 2005 is the largest quarter in history according to Mail Monitor, the direct mail offer tracking service from Synovate. This represents an 11% increase from this time last year, which was a record breaking year. The record high mailings coincide with increasing promotions of bankcards with issuer proprietary reward and rebate programs, which made up 27% of all bankcard mailings in the quarter, up from 16% in the prior year. Friday, 01 Jul 2005 http://mailmonitor.synovate.com/news.asp?txtTarYr=2005&txtDate=07/01/2005 http://mailmonitor.synovate.com/news.asp?txtTarYr=2005&txtDate=03/01/2005 Tarrytown, NY. – During 2004, US households received an estimated 5.23 billion credit card offers according to Mail Monitor, the direct mail tracking service from Synovate. This was up 22% compared to 2003 and exceeds the previous mail volume record of 5.01 billion offers set in 2001. Tuesday, 01 Mar 2005 http://mailmonitor.synovate.com/news.asp?txtTarYr=2005&txtDate=03/01/2005 http://mailmonitor.synovate.com/news.asp?txtTarYr=2004&txtDate=09/01/2004 Chicago, IL. – During the second quarter 2004, US households received an estimated 1,394.8 million credit card offers according to Mail Monitor, the direct mail tracking service from Synovate. Wednesday, 01 Sep 2004 http://mailmonitor.synovate.com/news.asp?txtTarYr=2004&txtDate=09/01/2004 http://mailmonitor.synovate.com/news.asp?txtTarYr=2004&txtDate=06/01/2004 Chicago, IL -- During the first quarter in 2004, US households received an estimated 1,284.7 million direct mail credit card offers according to Mail Monitor, the direct mail tracking service from Synovate. Tuesday, 01 Jun 2004 http://mailmonitor.synovate.com/news.asp?txtTarYr=2004&txtDate=06/01/2004 http://mailmonitor.synovate.com/news.asp?txtTarYr=2004&txtDate=03/01/2004 Arlington Heights, IL, March 29, 2004 -- Synovate today reported that annual credit card mail volume for 2003 decreased by 12% compared to volume in 2002. Monday, 01 Mar 2004 http://mailmonitor.synovate.com/news.asp?txtTarYr=2004&txtDate=03/01/2004 http://mailmonitor.synovate.com/news.asp?txtTarYr=2003&txtDate=12/01/2003 Tarrytown, N.Y., December 17, 2003 - The majority of Americans will register for a ‘do-not-spam list’, if and when it is enacted by the Federal Trade Commission (FTC), according to a new study from Synovate, a leading global market research firm. Monday, 01 Dec 2003 http://mailmonitor.synovate.com/news.asp?txtTarYr=2003&txtDate=12/01/2003 http://mailmonitor.synovate.com/news.asp?txtTarYr=2003&txtDate=11/01/2003 Monthly $ Charges Are Double the Amount on Other Cards; Satisfaction Significantly Higher Too, Says Inside Track Report
Tarrytown, N.Y., November 20, 2003 – Consumer usage of and satisfaction with reward/rebate cards is significantly higher than other cards and is on the rise, according to data just released by Inside Track, the credit card consumer attitude and behavior monitoring service from Synovate Financial Services Practice. Saturday, 01 Nov 2003 http://mailmonitor.synovate.com/news.asp?txtTarYr=2003&txtDate=11/01/2003 http://mailmonitor.synovate.com/news.asp?txtTarYr=2003&txtDate=06/01/2003 Issuers Less Inclined to Solicit Low-Income Households in Uncertain Market, Mail Monitor Tracking Service Reports Tarrytown, N.Y., June 2, 2003 – Credit card mail volume declined to 4.89 billion offers for 2002, a drop from a record high 5.01 billion solicitations reported the previous year, halting the year-over-year growth in mail offers seen since 1999. Consumer response rates remained at the low rate of 0.5%, according to Mail Monitor, the direct mail acquisition tracking service from Synovate’s Financial Services Practice. Sunday, 01 Jun 2003 http://mailmonitor.synovate.com/news.asp?txtTarYr=2003&txtDate=06/01/2003 http://mailmonitor.synovate.com/news.asp?txtTarYr=2003&txtDate=01/01/2003 Issuers Dangle Platinum Cards, Free Credit And Rewards/Rebates Programs
Tarrytown, N.Y. – Jan. 27, 2003 – The nation’s mailboxes were deluged with credit card mail during the third quarter of 2002 as 1.2 billion offers were received by US households, while consumer response rates remained at a low rate of 0.7%. This high number of solicitations was the same as that received by U.S. households during the third quarter of 2001 – a year in which credit card mail volume smashed all previous records, according to Mail Monitor, the direct mail tracking service from Synovate (formerly BAIGlobal). Wednesday, 01 Jan 2003 http://mailmonitor.synovate.com/news.asp?txtTarYr=2003&txtDate=01/01/2003 http://mailmonitor.synovate.com/news.asp?txtTarYr=2002&txtDate=05/01/2002 Response Rate Also Breaks Record, Mail Monitor Tracking Service Reports
Tarrytown, NY (May 15, 2002)...2001 was the biggest year ever for credit card solicitations sent to Canadian households, reaching a record high of 208.3 million offers. This represents a 6% jump over Canada’s 2000 annual mail volume of 196.7 million, according to Mail Monitor, the direct mail acquisition tracking service from BAIGlobal Inc., a leading market research firm headquartered in Tarrytown, N.Y. Wednesday, 01 May 2002 http://mailmonitor.synovate.com/news.asp?txtTarYr=2002&txtDate=05/01/2002 http://mailmonitor.synovate.com/news.asp?txtTarYr=2002&txtDate=04/01/2002 Tarrytown, N.Y. (April 5, 2002) – Credit card mail volume reached an all-time high of 5 billion pieces in 2001 despite terrorist attacks and anthrax fears, far surpassing the previous year’s record of 3.5 billion offers, according to Mail Monitor, the direct mail acquisition tracking service from BAIGlobal Inc., a leading market research firm headquartered in Tarrytown, N.Y. Monday, 01 Apr 2002 http://mailmonitor.synovate.com/news.asp?txtTarYr=2002&txtDate=04/01/2002 http://mailmonitor.synovate.com/news.asp?txtTarYr=2002&txtDate=02/01/2002 Tarrytown, N.Y., (February 1, 2002) ... The volume of credit card solicitations sent to Canadian households were at an all-time monthly high during October 2001, according to Mail Monitor, the direct mail acquisition tracking service from BAIGlobal Inc., a leading market research firm headquartered in Tarrytown, N.Y. Friday, 01 Feb 2002 http://mailmonitor.synovate.com/news.asp?txtTarYr=2002&txtDate=02/01/2002 http://mailmonitor.synovate.com/news.asp?txtTarYr=2002&txtDate=01/01/2002 Tarrytown, N.Y. (January 10, 2002) -- The volume of credit card offers sent to U.S. households was at an all-time monthly high during the month of October 2001, according to Mail Monitor, the direct mail tracking service of BAIGlobal Inc., a worldwide research firm headquartered in Tarrytown, N.Y. Tuesday, 01 Jan 2002 http://mailmonitor.synovate.com/news.asp?txtTarYr=2002&txtDate=01/01/2002 http://mailmonitor.synovate.com/news.asp?txtTarYr=2001&txtDate=11/01/2001 Tarrytown, N.Y. (November 15, 2001) -- The volume of credit card offers sent to American households continued at a seasonal pace throughout September, according to Mail Monitor, the direct mail tracking service of BAIGlobal Inc., a worldwide research firm headquartered in Tarrytown, N.Y. Thursday, 01 Nov 2001 http://mailmonitor.synovate.com/news.asp?txtTarYr=2001&txtDate=11/01/2001 http://mailmonitor.synovate.com/news.asp?txtTarYr=2001&txtDate=09/01/2001 Tarrytown, N.Y. (September 13, 2001) … A newly released nationwide study conducted by BAIGlobal Inc., a leading market research firm headquartered in Tarrytown, N.Y., found that 41 % of U.S. credit cardholders made a least one online purchase in 2000, a sharp increase from 27% found a year earlier. The comparative finding is based on two TeleNation surveys, each using a representative sample of 1,000 U.S. adults. The most recent survey found that, on average, cardholders made 10 online purchases in 2000. Saturday, 01 Sep 2001 http://mailmonitor.synovate.com/news.asp?txtTarYr=2001&txtDate=09/01/2001 http://mailmonitor.synovate.com/news.asp?txtTarYr=2001&txtDate=05/01/2001 Tarrytown, N.Y. (May 29, 2001) …The number of credit card solicitations mailed to Canadian consumers in the first quarter of 2001 hit a new high of 45.8 million, according to Mail Monitor, the direct mail acquisition tracking service from BAIGlobal Inc., a leading market research firm headquartered in Tarrytown, NY. The record figure was driven by a large number of mailings from U.S. monoline firms, defined as firms primarily in the business of issuing credit cards. Tuesday, 01 May 2001 http://mailmonitor.synovate.com/news.asp?txtTarYr=2001&txtDate=05/01/2001 http://mailmonitor.synovate.com/news.asp?txtTarYr=2001&txtDate=03/01/2001 Tarrytown, N.Y. (Mar. 15, 2001)…Credit card mail volume for the full year 2000 soared to an all-time high of 3.5 billion pieces, according to Mail Monitor, the direct mail acquisition tracking service from BAIGlobal, Inc., a leading market research firm headquartered in Tarrytown, N.Y. But, as volume grew, consumer response rates reached a record annual low of 0.6 percent, continuing an eight-year long decline in nationwide responses Thursday, 01 Mar 2001 http://mailmonitor.synovate.com/news.asp?txtTarYr=2001&txtDate=03/01/2001 http://mailmonitor.synovate.com/news.asp?txtTarYr=2001&txtDate=01/01/2001 Tarrytown, N.Y. (Jan.15, 2001) … Andrew Davidson has been named vice president of client services for the Competitive Tracking Services division of BAIGlobal Inc., a leading market research firm based in Tarrytown, N.Y. Davidson’s appointment is part of BAIGlobal’s larger plans to expand its Competitive Tracking Services for the credit card industry, according to Robert Skolnick, executive vice president for BAIGlobal. Monday, 01 Jan 2001 http://mailmonitor.synovate.com/news.asp?txtTarYr=2001&txtDate=01/01/2001 http://mailmonitor.synovate.com/news.asp?txtTarYr=2000&txtDate=10/18/2000 Tarrytown, N.Y. (October 18, 2000) … Credit card issuers flooded the nation’s mailboxes during the second quarter of 2000 with 992 million card solicitations, as nationwide response rates reached a new low of .4%, according to Mail Monitor, the nationwide direct mail credit card tracking service managed by BAIGlobal, Inc., a leading market research firm headquartered in Tarrytown, N.Y. Wednesday, 18 Oct 2000 http://mailmonitor.synovate.com/news.asp?txtTarYr=2000&txtDate=10/18/2000 http://mailmonitor.synovate.com/news.asp?txtTarYr=2000&txtDate=07/25/2000 Tarrytown, N.Y. (July 25, 2000) -- A nationwide study conducted by BAIGlobal Inc., a leading market research firm, found that 17% of Americans surveyed experienced fraud or loss connected to their credit, ATM, debit cards or other forms of identification over a one-year period. The result was based on a nationwide TeleNation survey of 1,000 U.S. adults. Tuesday, 25 Jul 2000 http://mailmonitor.synovate.com/news.asp?txtTarYr=2000&txtDate=07/25/2000 http://mailmonitor.synovate.com/news.asp?txtTarYr=2000&txtDate=03/01/2000 Tarrytown, New York -- 1999’s full-year credit card mail volume declined to 2.87 billion pieces, a level lower than that of 1997, according to Mail Monitor, the direct mail acquisition tracking service from BAIGlobal Inc., the market research firm headquartered in Tarrytown, N.Y. And, as volume dropped, consumer response rates reached an all-time annual low of 1%, continuing the ongoing decline in nationwide responses Wednesday, 01 Mar 2000 http://mailmonitor.synovate.com/news.asp?txtTarYr=2000&txtDate=03/01/2000 http://mailmonitor.synovate.com/news.asp?txtTarYr=2000&txtDate=02/07/2000 Tarrytown, N.Y. (Feb. 7, 2000) -- BAIGlobal Inc., a leading market research firm specializing in the credit card industry, has launched a new Web site that provides issuers with nationwide competitive intelligence to improve customer retention and usage among cardholders. The Web site features thousands of images of actual credit card mail pieces sent to cardholders over the past 13 months. Monday, 07 Feb 2000 http://mailmonitor.synovate.com/news.asp?txtTarYr=2000&txtDate=02/07/2000